Mailing Address:
John Howland
5440 Lockwood Road
Auburn, NY 13021
Fax: 315-253-4458
Sponsorship Objective
To develop a sponsorship program that mutually benefits the marketing goals of your organization through a partnership with Bryan Howland, three time Patriot Sprint Group Series Champion, as well as implementing a branding program which will co-exist with the rapidly growing popularity of Bryan Howland and Sprint Car racing throughout the Northeast.
Sponsorship Benefits
Auto racing continues to grow in popularity. With this popularity, racing venues are seeing larger spectator crowds. Larger crowds equate with greater identity awareness for your products or services.
Bryan Howland has a growing fan base throughout the Northeast. He is well-spoken, educated, and fan-friendly. He makes a great spokesperson for your product line.Professional team representation. Bryan Howland’s team is first-class and will represent your company on and off the track.
Bryan can do show appearances with the car, radio and television interviews, and print advertisements promoting your products.
Exposure on www.BryanHowland.com as a sponsor. A link to your website will drive new traffic in the way of new customers.
Media exposure through press releases following each racing event when Bryan Howland competes. Approximately 40-50 events a year.
Employee reward program with race tickets to events where Bryan Howland will be competing with your company logo on the car in front of thousands of fans.
Sponsorship Implementation
Each sponsorship program should be carefully crafted to meet the goals of your company and those of Bryan Howland and Team. Please use the list of potential promotions, events, and marketing particulars listed below as a guide in planning how you would like to proceed with a racing sponsorship program.
- Recognized as an Official Sponsor of Patriot Sprint Group Series Champion Bryan Howland Company outing(s) at one or more racing events.
- Bulk race ticket purchases for racing events.
- Bryan Howland available for photo shoots with the team car (based on scheduling availability).
- Bryan Howland available as a spokesperson at trade shows (based on scheduling availability).
- Company logo on team car(s). Location negotiable.
- Listing as a sponsorship partner on all team marketing materials (website, brochures, hero cards, stationery, apparel).
- Establish a Bryan Howland Fan Club in conjunction with your business to create a mailing list for future promotions and/or cooperative newsletter.